Marketing & Email Operations VA — Luxury Brand (Klaviyo + Canva + Outreach)

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TYPE OF WORK

Part Time

SALARY

N/A

HOURS PER WEEK

20

DATE UPDATED

May 5, 2026

JOB OVERVIEW

I run a luxury residential interior design firm based in Los Angeles, with editorial coverage in Architectural Digest, Elle Decor, and the Wall Street Journal. I'm hiring a sharp, self-directed VA to run my outreach, lifecycle email, and social media operations end-to-end so I can stay focused on clients and creative direction.

This is a hands-on doer role, not a creative one. You'll build the sheets, run the merges, format the slides, write first-draft copy, and ship the campaigns. I review and refine copy before anything important goes out — you don't have to be a luxury copywriter on day one. You do have to be sharp, organized, and a strong writer in English.

If you need a lot of direction, this is not the right role. If you are systematic, proactive, and fluent in AI tools, keep reading.

What you'll own:

- Cold outreach to real estate industry — research contacts, build the tracking sheet, send the merge, run the follow-up sequence, report what's converting
- Klaviyo for the editorial site — welcome series, weekly newsletter, segmentation, abandonment flows, A/B tests, performance reporting
- Social media graphics and scheduling — format captions, carousels, and slide content in Canva using provided brand templates, schedule across Instagram, TikTok, and Pinterest
- Contact research using LinkedIn and tools like Apollo or RocketReach
- First-draft email and caption copy — I review and refine before send
- SOPs — if you do it twice, you document it

What I'm looking for:

- 2+ years of hands-on email marketing or outreach experience
- Klaviyo experience or strong familiarity — flows, segmentation, campaigns, basic reporting
- Comfortable running mail merges. YAMM preferred, but if you've run Lemlist, Instantly, Smartlead, or similar, I'll bring you up to speed in week one
- Comfortable in Canva — formatting templates, building carousels, and producing slide content from supplied brand assets
- Strong contact research skills (LinkedIn, Apollo, RocketReach, or similar)
- You use Claude (preferably) or ChatGPT daily — not as a novelty, as a habit
- Excellent written English
- You communicate proactively. If something is delayed or unclear, you say so before I notice
- Self-managed — I set targets, you manage your time and report what got done
- Overlap with Pacific Time (Los Angeles)

How to apply:

Apply through this post. In your application, answer these four questions in this order:

1. What AI tools do you use daily and for what tasks?
2. Describe one specific email marketing campaign you ran — what it was, what it produced, and which platform you used.
3. Rate your written English and conversational English on a 1–10 scale, (1 being beginner and 10 being proficient/excellent)
4. Write a 75-word cold outreach opener to a luxury LA real estate broker who just sold a $12M property in Bel Air. Write it as if it's the first email the broker will ever receive fro ---------- .

Question 4 is the writing test. Applications that don't answer all four questions will not be reviewed.

See my work at ---------- .

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