Digital Marketing Specialist

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: TYPE OF WORK

Full Time

: SALARY

600-1000

: HOURS PER WEEK

40

: DATE UPDATED

Apr 18, 2026

JOB OVERVIEW

Do not apply if you are a beginner. Marketing Experts only. 4 years Experience minimum

We are seeking a results-oriented Digital Marketing Specialist to join our growing team. Reporting directly to the Director of Marketing, you will be responsible for executing multi-channel campaigns and driving growth through SEO, paid media, social platforms, and email lifecycle management.

This role requires a forward-thinking marketer who stays ahead of the curve by integrating AI-driven tools into their workflow to maximize efficiency and search visibility.

Key Responsibilities
Search Engine Optimization (SEO) & AI Strategy
Execute on-page and technical SEO strategies to improve organic rankings and site authority.

Leverage AI SEO tools (such as Perplexity, Jasper, or SurferSEO) to optimize content for both traditional Search Engines and AI-driven Search Generative Experiences (SGE).

Implement AI-driven workflows for bulk keyword clustering, content gap analysis, and automated metadata generation.

Develop and implement backlink strategies, including manual outreach, guest posting, and identifying high-quality link-building opportunities.

Monitor the backlink profile to ensure link health and identify/disavow toxic links.

Monitor performance via Google Search Console and GA4 to identify growth opportunities.

Paid Advertising (Ads)
Launch and manage performance-based campaigns across Google Ads and Meta Ads Manager.

Conduct continuous A/B testing on ad copy, visuals, and landing pages to optimize conversion rates.

Track and report on key performance indicators (KPIs) such as CAC, ROAS, and CTR.

Social Media
Manage day-to-day presence across social channels, ensuring consistent brand voice and community engagement.

Develop and schedule a content calendar that aligns with broader promotional goals.

Stay current with platform trends and AI-assisted content creation to maximize reach.

Email Marketing
Build, test, and deploy email campaigns, including newsletters and automated nurture sequences.

Manage list segmentation and hygiene to ensure high deliverability and engagement.

Use data insights and AI-driven personalization to refine subject lines and content for improved open and click rates.

Qualifications
Experience: 4+ years of experience in digital marketing, preferably within a fast-paced or agency environment.

SEO Expertise: Proven experience in technical SEO, link-building, and utilizing AI tools to scale search performance.

Technical Proficiency: Strong command of Google Analytics 4, SEO platforms (Semrush/Ahrefs), and modern AI productivity/marketing tools.

Communication: Excellent copywriting and editing skills with a keen eye for detail.

Organization: Ability to manage multiple projects simultaneously while meeting deadlines.

How to Apply
To be considered for this position, please submit your resume and portfolio along with your answers to the following questions.

?? IMPORTANT: We are looking for your authentic expertise. Do not use AI to generate your responses. All answers must be written in your own words. We use detection tools to screen for AI-generated content; any application found to be using AI for these answers will be immediately disqualified.

Link Building: Describe a specific outreach strategy you have used to secure high-quality backlinks. How do you evaluate if a potential link-partner is worth the effort?

AI in SEO: How do you believe AI-driven search (SGE) changes the way we should approach keyword research compared to traditional search?

Ads & Analytics: If a Meta Ads campaign has a high Click-Through Rate (CTR) but a very low Conversion Rate on the landing page, what are the first three things you would investigate or change?

Social & Email: Describe how you would use social media data to inform the content of an automated email nurture sequence.

SKILL REQUIREMENT

Social Media Content Creation Backlinks Management Media Buying

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Digital Marketing Specialist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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