CRO Specialist & Web Developer

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TYPE OF WORK

Any

SALARY

1500-2000

HOURS PER WEEK

40

DATE UPDATED

Apr 10, 2026

JOB OVERVIEW

The Mane Attraction is a fast-growing haircare and skincare brand dedicated to helping individuals feel confident through high-quality, results-driven products. As we continue to scale, we’re seeking a data-driven CRO Specialist & Web Developer to optimize our website performance, enhance user experience, and drive revenue growth.

???? Role Overview

We are looking for a results-oriented professional who combines Conversion Rate Optimization (CRO) expertise with strong web development skills. This role focuses on analyzing user behavior, implementing data-backed improvements, and maintaining a high-performing, user-friendly e-commerce website. The ideal candidate is both analytical and technically proficient, with experience in Shopify and a passion for the beauty or e-commerce industry.

????? Key Responsibilities
Conversion Rate Optimization (CRO)
Analyze website performance using tools such as Google Analytics, Hotjar, and Shopify Analytics.
Identify conversion bottlenecks and recommend data-driven improvements.
Plan, execute, and analyze A/B and multivariate tests.
Optimize landing pages, product pages, and checkout flows to increase conversions and average order value.
Develop strategies to reduce cart abandonment and improve customer retention.
Monitor key performance indicators (KPIs) such as conversion rate, bounce rate, and customer journey metrics.
Web Development
Design, develop, and maintain the Shopify website.
Customize Shopify themes using Liquid, HTML, CSS, and JavaScript.
Implement new features, integrations, and third-party applications.
Ensure website responsiveness, speed optimization, and cross-browser compatibility.
Troubleshoot technical issues and maintain website security.
Collaborate with designers and marketers to implement CRO-driven changes.
? Qualifications
Proven experience as a CRO Specialist, Web Developer, or in a similar role within e-commerce.
Strong proficiency in Shopify and Shopify Liquid.
Solid knowledge of HTML, CSS, JavaScript, and responsive design.
Experience with A/B testing tools (e.g., Google Optimize, VWO, Optimizely).
Familiarity with Google Analytics (GA4) and heat-mapping tools like Hotjar.
Understanding of SEO best practices and website performance optimization.
Strong analytical and problem-solving skills.
Ability to translate data insights into actionable improvements.
Excellent communication and project management skills.
???? Preferred Qualifications
Experience in the beauty, haircare, or skincare industry.
Familiarity with Shopify Plus.
Knowledge of UX/UI design principles and tools such as Figma or Adobe XD.
Experience with email and SMS marketing integrations (e.g., Klaviyo).
Basic understanding of API integrations.
???? Key Performance Indicators (KPIs)
Increase in website conversion rate.
Improvement in average order value (AOV).
Reduction in cart abandonment rate.
Enhanced page load speed and overall site performance.
Growth in revenue attributed to website optimizations.
???? What We Offer
Flexible remote work environment.
Opportunity to work with a fast-growing beauty brand.
Competitive compensation based on experience.
Creative ownership and the ability to make a measurable impact.
Potential for long-term collaboration and career growth.
???? How to Apply

Interested candidates should submit:

Updated resume.
Portfolio or links to previous Shopify or e-commerce projects.

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