Tiktok Shop Manager

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: TYPE OF WORK

Full Time

: SALARY

1000

: HOURS PER WEEK

40

: DATE UPDATED

Apr 10, 2026

JOB OVERVIEW

About Inspiratek
Inspiratek is a U.S.-based e-commerce company generating $16M+ in annual revenue across Amazon, TikTok Shop, and direct-to-consumer channels. We own and operate a portfolio of 5 premium bedding brands sold primarily through Amazon US, with a rapidly growing TikTok Shop channel currently generating ~$2.5M annually.
We are a data-driven, operationally disciplined team of 27+ people. Every decision we make is backed by metrics, every initiative has a clear owner and kill criteria, and every tea ---------- mber is expected to operate with autonomy and accountability.

We are not a startup experimenting with TikTok. We are a profitable, scaling business that needs a proven operator to own and grow our TikTok Shop channel from $2.5M to $5M+ within 12 months.

The Role
You will be the single owner of TikTok Shop operations across our entire brand portfolio. This is not a content creation role or a virtual assistant position — this is a channel management role with full P&L responsibility. You will manage the affiliate/creator ecosystem, oversee GMV Max ad campaigns, coordinate product launches on TikTok, and drive profitable revenue growth.
You report directly to the CEO. You will work cross-functionally with our Amazon operations team, creative/product development team, logistics team, and external agencies. You will be evaluated on revenue growth, profitability, creator activation rates, and content velocity — not activity metrics.

What You Will Own
1. TikTok Shop Strategy & Revenue Growth
• Develop and execute the TikTok Shop strategy across all brands (currently 5 bedding brands)
• Own the channel P&L — you are responsible for GMV, ROAS, net margin, and CAC
• Set monthly/quarterly revenue targets and build the execution plan to hit them
• Identify and capitalize on TikTok trends, seasonal opportunities, and promotional events (e.g., Super Brand Day, Mega Sales)
• Manage product catalog on TikTok Seller Center — listings, pricing, inventory coordination, promotions
• Coordinate with Amazon ops to prevent cross-channel cannibalization and align launch timing
2. Creator & Affiliate Program Management
• Build and scale a high-performing creator network (target: 200+ active creators within 6 months)
• Recruit creators through Affiliate Center, manual outreach, and community building
• Develop tiered commission structures that reward performance without destroying margin
• Manage product sampling/seeding program — budget allocation, creator selection criteria, fulfillment coordination
• Track creator activation rates (% of seeded creators who actually post) and implement re-engagement sequences
• Build a creator community (Slack/ ---------- ) with content calendars, best practices, and incentive programs
• Coach creators on content optimization: hooks, CTAs, product demonstration, FTC compliance
3. GMV Max & Paid Advertising
• Manage GMV Max campaigns with budgets of $500–$5,000+/day across multiple brands
• Structure campaigns by product, objective, and creative type
• Optimize for ROAS, not just GMV — every dollar spent must be justified by margin contribution
• Identify and amplify top-performing organic creator content via Spark Ads
• A/B test creative angles, hooks, and CTAs at scale
• Know when to scale, when to pause, and when to kill — with data to support every decision
4. Performance Analytics & Reporting
• Build and maintain weekly performance reports covering: GMV, orders, AOV, ROAS, CAC, creator posting frequency, content velocity, affiliate commission costs, net margin
• Identify trends before they become problems — declining CVR, creator churn, rising CPA, content velocity drops
• Calculate true profitability per product on TikTok (revenue minus COGS, commissions, ad spend, sampling costs, fulfillment, returns)
• Present data-driven recommendations to leadership with clear trade-offs and financial impact
5. Cross-Functional Coordination
• Align TikTok launches with Amazon product launches and inventory planning
• Work with creative team on product photography, video assets, and listing content optimized for TikTok
• Coordinate with logistics on TikTok-specific fulfillment (FBT, seller shipping, sample shipments)
• Manage relationships with external agencies or freelancers supporting TikTok operations

Requirements
Must Have (Non-Negotiable)
• 2–4+ years of direct TikTok Shop management experience as a seller (not just as a creator or agency)
• Proven track record of managing $50K+/month in TikTok Shop GMV with documented results
• Hands-on experience with TikTok Seller Center, Affiliate Center, and GMV Max campaign management
• Demonstrated ability to recruit, manage, and scale a creator/affiliate network of 50+ active creators
• Strong analytical skills — comfortable building reports, calculating margins, and making data-driven decisions
• Experience managing GMV Max campaigns with budgets of $500+/day and achieving ROAS > 3.0x
• Financial literacy — understand unit economics, contribution margin, break-even ROAS
• Native or near-native English proficiency
Strong Preference
• Experience in home goods, bedding, lifestyle, or wellness categories on TikTok Shop
• Experience managing multiple brands on TikTok simultaneously
• Familiarity with TikTok Shop analytics tools (Kalodata, FastMoss, or similar)
• Experience with product seeding/sampling programs at scale (100+ samples/month)
• Understanding of Amazon operations (helpful for cross-channel coordination)
• Experience with Live Shopping on TikTok
Nice to Have
• Experience with TikTok Shop API integrations
• Content creation skills (CapCut, video editing)
• Experience scaling a TikTok Shop channel from

SKILL REQUIREMENT

Social Media Content Creation Social Media Management Tiktok Ads

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Tiktok Shop Manager

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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