Full Time
600-3000 SGD
44
Apr 9, 2026
We’re a Singapore-based real estate team looking for a high-level Social Media Manager who can grow accounts from 0 to 100K followers and turn content into real leads and sales.
This is not a basic posting role — we want someone strategic, creative, and results-driven.
________________________________________
What You’ll Do
Growth & Strategy
• Plan and execute content to scale accounts to 100K+ followers
• Create viral-style short-form content (Reels, TikTok, Shorts)
• Adapt content across platforms
Real Estate Content
• Create engaging property videos and home tours
• Use or experiment with AI tools for content creation
• Turn listings into high-performing posts
Lead Generation
• Drive inbound leads (DMs, WhatsApp, forms)
• Optimize content for conversion — not just views
• Work with sales team to improve lead quality
Optimization
• Track performance (views, engagement, leads)
• Improve strategy weekly
• Suggest new growth ideas and tools
________________________________________
Platforms
You should be comfortable with:
• Instagram
• TikTok
• YouTube (Shorts & long-form)
•
• Xiaohongshu (Redbook)
• Lemon8
• Bonus: emerging platforms
Experience adapting content for Western vs Chinese platforms is a plus.
________________________________________
Requirements
• Proven experience growing accounts (0–50K / 100K)
• Strong understanding of TikTok, Instagram & YouTube algorithms
• Short-form video editing skills (CapCut, Premiere, etc.)
• Familiar with AI tools (or quick learner)
• Understands content ? leads ? sales funnel
• Real estate or Xiaohongshu experience is a strong advantage
________________________________________
Salary & Perks
• $600–$3000 SGD/month (based on experience)
• Performance bonuses
• Lead generation incentives
• Fully remote
• Flexible (full-time or part-time)
• Growth opportunities within the team
• Travel Benefits
________________________________________
How to Apply
We review serious applicants only.
Start your application with: "100K Growth Mode"
Include:
1. Accounts you’ve grown (with results/screenshots)
2. Your strategy to grow a real estate account to 100K
3. AI tools you’ve used (if any)
4. How you convert content into leads
5. Portfolio links
Bonus: Include the word “Penthouse” in your application.
________________________________________
Next Steps
Shortlisted candidates ? Interview ? Trial ? Onboarding.
If you’ve successfully scaled accounts and want to build something meaningful — apply now.