LinkedIn Lead Generation Specialist

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TYPE OF WORK

Full Time

SALARY

200

HOURS PER WEEK

40

DATE UPDATED

Apr 6, 2026

JOB OVERVIEW

About the Role

We're a Melbourne-based digital marketing agency looking for a LinkedIn outreach specialist to help us generate qualified leads and book intro calls with business owners and founders.

You'll work through a structured sequence: finding the right prospects, warming them up, and moving conversations toward a booked call. Every message is personalised. This is not a copy-paste role.

Responsibilities
- Prospect on LinkedIn Sales Navigator using defined filters
- Evaluate profiles against a qualification checklist
- Send personalised connection requests and follow a multi-step DM sequence
- Engage with posts before connecting (likes and genuine comments)
- Send value-based follow-ups
- Handle replies and move warm prospects toward a booked intro call
- Track all outreach activity in Google Sheets and keep statuses updated

Requirements
- Strong written English. You sound like a real person, not a template
- Some experience with LinkedIn outreach, social DM lead generation, or a willingness to learn
- Use "positive reply" as your subject line when applying, so we know you read this
- Ability to research a profile and write a specific, relevant message off the back of it
- Organised and detail-oriented. You follow a process and track your activity

Nice to Have
- Experience in B2B, agency, or professional services outreach
- Familiarity with LinkedIn Sales Navigator
- Experience booking calls

Performance Expectations
- Send consistent daily outreach
- Maintain high reply rates
- Generate qualified leads or booked calls

How to Apply
Please Include:
- Resume or work history
- A short intro about your experience
- Brief note on your LinkedIn outreach experience or interest in the role
- A real or example personalised DM you've written
- Tools you've used

SKILL REQUIREMENT
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