Full Time
$55/weekly
40
Apr 3, 2026
We are seeking a motivated, personable, and results-driven Appointment Setter & Community Outreach Specialist to join our growing home care agency. This role is ideal for someone with prior experience in the home care industry and a strong background in sales and marketing.
You will be responsible for managing inbound leads from platforms like A Place for Mom,
The goal is to convert inquiries into scheduled care consultations and develop long-term referral partnerships within the healthcare community.
Only applicants with home care/senior care experience and a background in sales or marketing will be considered.
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Key Responsibilities:
Inbound Lead Management (60%)
• Respond to incoming calls,
• Qualify leads by asking questions to determine care needs and urgency
• Clearly communicate agency services and benefits
• Schedule in-home or virtual consultations for the Care Manager or agency owner
• Follow up on unconverted leads via calls, texts, and
• Keep accurate notes in the CRM or lead tracking system
Outbound Referral Outreach (40%)
• Cold call or visit local healthcare facilities and providers
• Build relationships with case managers, social workers, and referral coordinators
• Schedule meetings between referral partners and agency leadership
• Track outreach efforts in a referral database
• Represent the agency professionally during all interactions
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Requirements & Qualifications:
• Minimum 1–2 years of home care or senior care industry experience (required)
• Sales, marketing, or community outreach experience (required)
• Excellent communication and follow-up skills
• Comfortable with cold calling and relationship-building
• Tech-savvy with basic CRM,
• Empathetic and confident phone demeanor
• Reliable transportation for outreach, if required
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Preferred Skills:
• Ability to quickly establish trust with families and referral sources
• Knowledge of local healthcare systems and senior living options
• Consultative, service-oriented sales approach
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Performance Metrics:
• Qualified appointments set weekly
• Conversion rate from lead to consultation
• Follow-up consistency
• Referral sources added monthly
• Community meetings completed
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Compensation & Benefits:
• Competitive hourly wage or salary (based on experience)
• Performance-based bonuses
• Paid training and development opportunities
• Flexible schedule (some remote work may be available)
• Growth opportunities within the agency
How to Apply:
To apply, please submit your resume and a 1-minute voice recording briefly introducing yourself and sharing your relevant experience in home care and sales/marketing