SENIOR WEB DEVELOPER / FUNNEL BUILDER

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TYPE OF WORK

Full Time

WAGE / SALARY

$390/month

HOURS PER WEEK

6

DATE UPDATED

Mar 31, 2026

JOB OVERVIEW

We are hiring a high-level Web Developer / Funnel Engineer to take full ownership of our digital infrastructure across:
- Shopify
- GoHighLevel (GHL)
- Landing pages / funnels
- Conversion systems
- Backend integrations

This is not a beginner role.
You will be responsible for building, optimizing, and maintaining a conversion-driven ecosystem, not just “making pages look nice.”

WHO THIS IS NOT FOR
This role is NOT for you if you:
- Need step-by-step instructions for basic tasks
- Cannot code or customize beyond templates
- Miss deadlines or lack communication
- Require constant hand-holding
- Do not understand conversion, funnels, or user behavior
- Only design visually but cannot execute technically

CORE RESPONSIBILITIES
1?? Website & Funnel Development
Build and optimize Shopify storefront
Develop high-converting landing pages
Build funnel flows inside GoHighLevel (GHL)
Ensure seamless UX across mobile + desktop
Implement quiz funnels, advertorials, and sales pages

2?? Conversion Optimization (VERY IMPORTANT)
Improve:
Conversion rate (CVR)
Average order value (AOV)
Customer journey clarity
Implement:
Bundle logic
Upsells / cross-sells
Landing page ? quiz ? product flows
???? This is NOT just design. This is revenue engineering.

3?? Platform Integration & Automation
You must be able to integrate and manage:
Shopify ? ShipBob
Shopify ? Klaviyo
GHL funnels ? email / SMS flows
Quiz tools ? segmentation
Tracking (UTMs, pixels, events)

4?? Performance & Speed Optimization
Improve site load speed
Optimize mobile experience
Reduce friction in checkout
Fix bugs proactively

5?? Ongoing Optimization & Testing
A/B test:
Landing pages
CTAs
Layouts
Analyze performance and improve weekly

6?? Cross-Brand Support (Future Growth)
Build systems that can be reused across:
Scale My Beauty Brand
Future funnels / offers
Create scalable frameworks, not one-off builds

REQUIRED SKILLS (NON-NEGOTIABLE)
- Technical
- Advanced Shopify development (Liquid, customization)
- Strong GHL funnel building (NOT beginner level)
- HTML / CSS / JavaScript
- Landing page optimization
- API + integrations experience

Strategic
Understands:
Customer journey
Conversion psychology
Funnel architecture
Can translate ideas ? working systems

Operational
- Strong communication
- Meets deadlines consistently
- Works independently
- Problem-solver, not task-waiter

BONUS (HIGHLY VALUABLE)
- Experience in beauty / eCommerce brands
- Experience with quiz funnels
- CRO (conversion rate optimization) background
- Familiar with Klaviyo flows + lifecycle marketing
- Experience working with founders directly

SUCCESS METRICS (HOW YOU ARE EVALUATED)
- Website conversion rate increases
- Funnel performance improves
- Page load speed improves
- Fewer bugs / issues
- Systems are built without hand-holding
- Tasks are completed on time

EXPECTATION OF WORK STYLE
- You come with solutions, not questions only
- You execute quickly and cleanly
- You communicate clearly and proactively
- You do not disappear or delay deliverables

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