Meta Ads Performance Specialist (VA)

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: TYPE OF WORK

Full Time

: SALARY

N/A

: HOURS PER WEEK

TBD

: DATE UPDATED

Mar 31, 2026

JOB OVERVIEW

???? Meta Ads Performance Specialist (VA) – Fitness Brand

We’re a fast-growing fitness business based in Australia, and we’re looking for a high-level Meta Ads specialist to take ownership of our lead generation.

This is not a beginner role.
We want someone who understands performance, thinks critically, and can optimise campaigns daily, not just “set and forget”.

???? What You’ll Be Responsible For
Building and launching Meta (Facebook & Instagram) ad campaigns
Daily monitoring of performance (CPL, CTR, conversions)
Making daily optimisations and adjustments
Testing new audiences, creatives, and campaign structures
Writing ad copy and angles (with support from our internal AI tools)
Reporting daily on performance and insights

???? Performance + Funnel Ownership
You won’t just run ads... you’ll own performance.
Track lead quality and results inside our CRM (Go High Level / GHL)
Ensure campaigns are properly synced into GHL
Monitor lead flow, cost per lead, and funnel performance
Work alongside our team to continuously improve results

?? Working Structure
Flexible working hours
Must check and optimise campaigns twice daily (Sydney time):
Morning check (completed before 9am Sydney time)
Afternoon check (4–5pm Sydney time)
Outside of that, you can manage your own time — but performance is non-negotiable.

???? Compensation
Mid-range monthly salary (based on experience)
Performance bonuses (OTE) tied to results and business growth
We want someone who wins when we win.

? What We’re Looking For
Strong experience running Meta Ads (Facebook & Instagram)
Proven ability to optimise campaigns (not just set them up)
Experience with Go High Level (GHL) or similar CRM
Data-driven mindset — you understand numbers and act on them
Ability to write solid ad copy and test different angles
High attention to detail and accountability

???? Not For You If
You’re a beginner or still learning ads
You need step-by-step instructions for everything
You only “set up campaigns” and don’t optimise daily

???? What We’ll Provide
1 full day onboarding to teach you our exact ad structure
Clear avatars and targeting frameworks
AI tools to help you generate high-performing ad copy and ideas
Ongoing direction and support from the owner

???? Why This Role Is Different
We’re building something serious.

This isn’t a “VA job”, this is a key role in driving business growth.
If you perform, there is long-term opportunity here.

???? How To Apply
Send your application with the following to ---------- directly.

Examples of Meta campaigns you’ve run
Results you’ve achieved (CPL, ROAS, etc.)
Your experience with GHL (or similar CRM)
A short video (1–2 mins) explaining how you optimise underperforming ads (Note we will only review applicants that complete this step)

If you’re confident you can take ownership of performance and drive results daily, we want to hear from you.

Note - We are a fast moving business & looking to commence interviews as early as today (Tuesday March 31st). We have earmarked onboarding for this Thursday April 2nd.

SKILL REQUIREMENT

Facebook Ads Ads Management Meta Business Suite

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Meta Ads Performance Specialist (VA)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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