SOCIAL MEDIA & CONTENT MANAGER (GYM / FITNESS INDUSTRY)

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: TYPE OF WORK

Any

: SALARY

$4/hour

: HOURS PER WEEK

20

: DATE UPDATED

Mar 30, 2026

JOB OVERVIEW

We are looking for a highly capable and detail-oriented Virtual Assistant to manage and execute all social media content for a busy, community-focused gym.

This is not a basic VA role.

We are looking for someone who understands design, marketing, and content — and can produce work that is clean, professional, and visually high-quality.

**ABOUT US**

On The Move Health & Fitness is a well-established gym with a strong community focus. Our members range from beginners to experienced lifters, and our goal is to create a welcoming environment supported by high-quality content that educates, engages, and attracts new members.

**THE ROLE**

You will be responsible for creating, managing, and executing all social media content across platforms (primarily Instagram and Facebook).

This includes:
• Designing carousel posts, graphics, and promotional content (Canva)
• Editing short-form video content (Reels) using provided footage (CapCut or similar)
• Writing clear, engaging captions with strong hooks and calls-to-action
• Scheduling and posting content
• Ensuring all content is correctly formatted for each platform (no cut-offs or errors)
• Maintaining a consistent, premium brand look and feel
• Repurposing content across multiple formats
• Assisting with content planning and ideas

Additional tasks may include:
• Creating flyers, posters, and business cards
• Writing email campaigns, newsletters, and templates
• Assisting with eBooks or written resources
• Engaging with members via social media (comments/messages)

**CONTENT TOPICS INCLUDE**

• Supplement promotion and product education
• Fitness education (macros, benefits of exercise, training tips)
• Exercise demonstrations and examples
• Promotions, sales, and special offers
• Challenges and community events
• Testimonials and member feedback
• Inspirational and educational content
• Lead generation and conversion-focused posts

**REQUIRED SKILLS**

• Strong English writing skills (non-negotiable)
• Experience with social media content creation
• Strong graphic design ability (Canva)
• Experience editing short-form video (CapCut or similar)
• Understanding of Instagram & Facebook formatting and best practices
• Strong attention to detail
• Ability to follow direction while also using initiative
• Understanding of what makes content engaging and effective

**VERY IMPORTANT – DESIGN STANDARD**

We are looking for content that is:

• Premium and professional
• Clean and minimal (not cluttered)
• Bold and easy to read
• Visually strong without looking cheap or over-designed

We do NOT want:

• Overused Canva templates
• Busy or cluttered designs
• Poor alignment or formatting
• Incorrect sizing or cut-off text
• Generic or low-quality content

**WHAT SUCCESS LOOKS LIKE**

• Content is clean, consistent, and visually strong
• Posts are engaging and easy to understand
• Minimal errors or corrections required
• The overall brand presence looks professional and high quality

**HOURS & STRUCTURE**

• Ongoing role
• Flexible working hours (must meet deadlines)
• Weekly content expectations will be set

**HOW TO APPLY**

To be considered, please include:

1. Examples of your work (especially fitness-related if available)
2. The tools/platforms you are experienced with
3. A short paragraph explaining why you are a good fit for this role
4. Your availability and hourly rate

**IMPORTANT:**
Please include the word **“STRONG”** at the top of your application so we know you have read this fully.

**SHORTLISTED APPLICANTS WILL BE REQUIRED TO COMPLETE A PAID TEST TASK.**

SKILL REQUIREMENT

Social Media Content Creation Graphic Design Social Media Video Editing

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SOCIAL MEDIA & CONTENT MANAGER (GYM / FITNESS INDUSTRY)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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