Content Specialist -Help Scale Brands Through High-Impact Content

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TYPE OF WORK

Full Time

SALARY

$6 per hour

HOURS PER WEEK

38

DATE UPDATED

Mar 27, 2026

JOB OVERVIEW

Are you the creative and strategic Content Specialist we’re looking for?
Are you a strong writer who can turn ideas into clear, compelling content that actually performs and not just reads well? Do you enjoy blending strategy, data, and creativity to drive real business results?

If you take pride in your craft, think beyond just writing, and know how to use both traditional content skills and modern AI tools to produce better outcomes, this could be the role for you.

About Milkyway
Milkyway is a digital agency helping businesses grow through strategy, branding, websites, content, and digital marketing. We work closely with our clients to bring clarity to their messaging and consistency to how they show up online.

We’re growing quickly and are now looking for a Content Specialist to join our team.

ABOUT YOU
The ideal person wants to grow with us, take ownership of content quality, and elevate how our clients communicate.
You are:
• A confident writer with strong attention to detail and structure.
• Comfortable creating content across websites, social media, email marketing, SEO, and ads.
• Strategic—you understand that content exists to drive outcomes, not just fill space.
• Organised and able to manage content calendars and deadlines independently.
• Experienced in maintaining and adapting brand voice across different platforms.
• Familiar with SEO principles and writing for search intent.
• Curious about performance and motivated to improve content based on data.
• Proactive with ideas and comfortable contributing in planning sessions.
• Accountable, reliable, and consistent in delivering high-quality work.
• At least 2 years of experience working in an agency environment.

AI + Content Capability
We’re looking for someone who:
• Has strong foundational writing skills without relying on AI.
• Knows how to use AI tools (e.g. ChatGPT or similar on a professional set-up) to enhance speed, research, ideation, and optimisation—not replace thinking.
• Can refine, edit, and elevate AI-generated outputs into high-quality, on-brand content.
• Understands when to use AI—and when not to.

If you rely entirely on AI to write for you, this role is not a fit. If you know how to leverage AI as a tool while maintaining quality and originality, you’ll thrive here.

ABOUT THE ROLE
The Content Specialist reports directly to the CEO and works closely with the wider team to support marketing and growth initiatives you will:
• Create high-quality website content, blog posts, landing pages, and SEO content.
• Write engaging social media and email marketing content aligned to brand voice.
• Develop ad copy to support paid campaigns across multiple platforms.
• Plan and manage content calendars across channels.
• Maintain and apply brand style guides consistently.
• Review and optimise existing content for clarity, performance, and SEO.
• Analyse content performance and provide insights and recommendations.
• Support campaign launches with coordinated content across channels.
• Collaborate with designers, web developers, and marketing specialists.

WORK SETUP
This is a remote role, ideally suited to someone who can work within or close to Australian business hours.
We’re looking for someone who wants to be part of a growing agency and contribute meaningfully to client success. It needs to be a genuine yes from both sides.

WHAT YOU’LL GET
A supportive, growth-focused environment where your writing and ideas genuinely matter.
• A collaborative and professional team culture
• Clear systems and processes to support high-quality work
• Training and onboarding to help you succeed in the role
• Opportunities to develop your skills across content, SEO, and strategy
• Exposure to a wide range of industries and content types
• Flexibility and trust in how you manage your work
We believe great content drives great outcomes—for our clients and our team.

HOW TO APPLY
If this role sounds like a strong fit, we’d love to hear from you.

Include the word “Stardust” creatively in your application so we know you’ve read this in full.
Add a link to your portfolio and resume. Make sure to include 3 professional references in your resume.

If you know someone who would be a great fit, feel free to pass this opportunity along.
We look forward to meeting the Content Specialist who will help take our clients’ messaging and performance to the next level.

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