Digital marketing specialist

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TYPE OF WORK

Full Time

SALARY

PHP 30000 to 40000

HOURS PER WEEK

40

DATE UPDATED

Mar 18, 2026

JOB OVERVIEW

We’re looking for a driven and detail-oriented Digital Marketing Specialist with 1–3 years’ experience to support and scale our performance marketing

You’ll work closely with the Growth Marketing Manager to optimise campaigns, improve acquisition performance, and contribute to the expansion of our marketing mix. This role is ideal for someone early in their career who wants hands-on exposure across paid media, SEO, EDM, and reporting.

Paid Media & Campaign Optimisation
Manage and optimise paid campaigns across platforms (Google Ads, Meta, LinkedIn, etc.).
Monitor performance daily and implement structured optimisations.
A/B test ad copy, creative, targeting, and landing pages.
Improve CPA, ROAS, CTR, and conversion rates.
Identify underperforming campaigns and recommend strategic changes.
Write ad copy, that aligns to channel best practices to test and improve performance.

Budget & Performance Management
Manage campaign budgets in line with internal forecasting models.
Ensure campaigns remain aligned with monthly growth targets.
Escalate performance risks early.

Growth & Channel Development
Identify new channel opportunities and platform experiments.
Support testing roadmap execution.
Research emerging ad formats and acquisition strategies.

SEO & Website Support
Implement on-page SEO improvements (meta data, internal linking, headings).
Collaborate with content team on keyword alignment.
Support organic growth initiatives.

Reporting & Insights
Prepare daily/weekly/monthly performance reports as requested by the Growth Marketing Manager.
Extract insights from marketing and internal data.
Provide actionable recommendations for optimisation.



About You
You are proactive, enjoy a challenge, naturally curious and enjoy learning. If you often ask yourself; how can I make this better or how does that work, you’ll do well.

Required Skills & Experience
1–3 years’ experience in digital marketing.
Hands-on experience with paid ads in general, is ideal however not channel specific.
Basic understanding of SEO principles.
Intermediate understanding of marketing terminology and strategies.
Strong Excel or Google Sheets skills.
Comfortable analysing performance metrics (CPA, ROAS, CVR).
Excellent written and verbal communication skills.

What We Offer
Hands-on exposure across the full marketing funnel.
Opportunity to grow into a mid-level performance role.
Flexible working environment.
Performance focused, with real ownership of results.
Opportunity to learn all disciplines of marketing.

SKILL REQUIREMENT
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