Social Media Lead Generation Specialist for Apartment Locating Brand

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: TYPE OF WORK

Full Time

: SALARY

N/A

: HOURS PER WEEK

TBD

: DATE UPDATED

Mar 7, 2026

JOB OVERVIEW

Compensation:
Hourly base + performance-based bonuses

About the Role
We are hiring a highly skilled Social Media Lead Generation Specialist to help grow an apartment locating business through Instagram and TikTok.

This is not a basic social media posting job. We are looking for someone who knows how to create content that brings in real leads, not just likes or views.

You will be responsible for managing social media content across our apartment locating pages, editing videos, creating Canva graphics, posting consistently, responding to engagement, and helping turn content into inbound leads.

We already have content. Some of it is edited and some of it is raw. We need someone who can organize it, edit it well, post strategically, and improve our social media presence so it generates leads at scale.

What You’ll Be Doing

Manage content posting across Instagram and TikTok

Edit short-form videos for reels and TikTok

Create Canva graphics, story content, and social media visuals

Repurpose existing content into multiple posts

Write captions, hooks, on-screen text, and lead-focused calls to action

Help generate inbound apartment leads through social media content

Respond to comments and initial DMs during your shift

Track what content is performing well and what is generating leads

Submit weekly reports with top posts, leads generated, and recommendations

Keep content organized and easy to reuse

Daily Content Expectations

TikTok: 5 posts per day

Instagram: 3 feed posts or reels per day across active pages

Stories: 5 to 10 story frames per day

Community management during shift

Daily lead/source tracking

What We’re Looking For

Strong video editing skills for short-form content

Strong Canva design skills

Experience growing Instagram and TikTok pages

Ability to create clean, polished, engaging content

Understands how to create content that drives DMs, inquiries, and leads

Strong English communication skills

Organized and able to work independently

Fast turnaround and consistent execution

Able to follow direction but also bring ideas and recommendations

You Are a Great Fit If You

Know how to turn raw footage into strong short-form content

Understand hooks, CTAs, captions, and content formatting

Can make social media content look polished and professional

Care about results, not just posting for the sake of posting

Have experience with lead generation, local service brands, or real estate-related content

Bonus if You Have Experience With

Real estate content

Apartment locating content

Local lead generation

Instagram Reels strategy

TikTok growth strategy

Content repurposing systems

Compensation Structure

Hourly base pay

Performance-based bonuses tied to qualified leads and results

Opportunities for growth based on performance

How to Apply
Please send the following:

A short introduction about yourself

Your experience with Instagram, TikTok, video editing, and Canva

Links or samples of pages/content you have worked on

Examples of videos you have edited

Tell us how you would use social media to generate leads for an apartment locating business

Include the word LEADS in your application so we know you read everything

Please answer this in your application:
If you were hired to grow an apartment locating brand on Instagram and TikTok, how would you turn content into real leads instead of just views?

SKILL REQUIREMENT

Lead Generation Canva CapCut

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Social Media Lead Generation Specialist for Apartment Locating Brand

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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