Social Media Expert + Video Editor Expert

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TYPE OF WORK

Gig

SALARY

50.00

HOURS PER WEEK

8

DATE UPDATED

Feb 25, 2026

JOB OVERVIEW

???? Job Description
Social Media Strategist + Video Editor

We are seeking a highly skilled Social Media Strategist and Video Editing Expert to support a fast-growing online education brand in the B2B trade show and marketing industry.

This is a project-based engagement with potential for future projects with me and/or referrals in my business groups also looking for the same needs.

We are not looking for a basic video cutter.
We are looking for a strategic content thinker who understands how to turn video into growth.

About the Brand:

- We provide online training and resources for marketing professionals who exhibit at trade shows in the United States. Our audience includes Marketing Directors, Managers, CMOs, and B2B event professionals.

- Our content is educational, strategic, and personality-driven. It must feel polished, smart, and confident — but not corporate or boring.

Core Responsibilities:
???? Video Editing & Content Repurposing

- Edit long-form videos (5–40 minutes) into:
- YouTube long form videos
- YouTube Shorts
- LinkedIn-native video
- Instagram Reels
- TikTok clips
- Facebook posts

- Add captions, transitions, B-roll, hooks, and platform-optimized formatting
- Ensure videos are structured for retention (strong first 3–5 seconds)
- Create short clips from long-form content
- Design simple branded thumbnails
- Format content for online training platforms

???? Social Media Strategy & Execution

You must understand platform nuances and strategy.

Platforms include:
- YouTube
- LinkedIn
- Instagram
- TikTok
- Facebook

You should be able to:
- Recommend posting cadence
- Suggest hook rewrites for higher retention
- Structure content differently per platform
- Optimize for watch time, engagement, and saves
- Recommend trends where appropriate (without being gimmicky)
- Develop caption strategy
- English proficient enough to engage via comments and DMs
- Suggest hashtag strategy
- Understand B2B positioning vs. B2C style content

???? Newsletter & Content Design (Bonus)
- Assist in formatting newsletter content
- Design visually clean email layouts
- Help repurpose social content into newsletter format
- Create simple graphics in Canva (preferred)

What a Strong Social Media Strategist Should Bring

We expect strategic thinking, including:
- Understanding audience personas
- Turning educational content into scroll-stopping hooks
- Analyzing what content formats drive saves, comments, and shares
- Structuring content for authority positioning
- Repurposing one long-form video into 5–10 assets
- Creating a consistent content system

????Required Qualifications:
- Fluent English (spoken and written) - Applicants will be tested prior to hiring.
- Strong video editing skills (please provide portfolio)
- Demonstrated experience managing social media growth
- Knowledge of YouTube optimization (titles, descriptions, thumbnails)
- Experience with Instagram Reels and TikTok formatting
- Familiarity with LinkedIn content positioning
- Ability to think strategically — not just execute instructions

Bonus Qualifications:
- Experience working with B2B brands
- Knowledge of the trade show / event industry
- Experience with online course platforms
- Experience with Canva
- Experience building content systems

Tools We Use (Experience Preferred)
- Descript
- CapCut
- Canva
- Opus Clips or similar
- Go High Level (Optional)
- YouTube Studio
- LinkedIn

What We Value:
- Initiative
- Strategic thinking
- Clean execution
- Reliability
- Clear communication
- Ability to take feedback and improve quickly

We are building something meaningful in a niche industry. For the right person, there is potential for future work and referrals within a professional business network.

To Apply Please include:
- Portfolio of video work
- Links to accounts you’ve grown
- Tools you are proficient in
- Your favorite platform to work on and why
- A short video introduction (2–3 minutes)

GIG Details: I will record a 15-minute video for YouTube and want you to:
- Edit post as long form on YouTube (include title options A/B/C + description + Thumb Nail with Brand colors and captivating thumbnail caption + some B-role video)
- edit into various YouTube shorts (content will determine how many are reasonable) w/ captions
- Create a Facebook story posts
- Create videos for Instagram including post content
- Create videos for TikTok including post content
- Create LinkedIn post

All while keeping with the brand colors/fonts consistent.

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