Instagram & TikTok Organic Growth Strategist

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: TYPE OF WORK

Any

: SALARY

450

: HOURS PER WEEK

TBD

: DATE UPDATED

Mar 27, 2026

JOB OVERVIEW

Copywriting + Strategy Lead

We are hiring a senior-level Instagram and TikTok organic marketing strategist.

This is not entry level. We are looking for someone who understands how organic content actually drives growth, attention, and sales on IG and TikTok.

You will own the strategy, messaging, and performance of the account. Our team will handle filming and editing. You are responsible for direction, copy, creative angles, and results. (Our own AI will help with some of the strategy).

If you are not confident leading an account end-to-end, this is not a fit.

What You’ll Be Responsible For

Creating the full organic content strategy for Instagram and TikTok
Developing hooks, angles, scripts, and captions that convert attention into action
Writing strong short-form copy tailored to IG and TikTok behavior
Planning content calendars based on growth goals and testing frameworks
Analyzing performance metrics and iterating strategy weekly
Guiding creators on what to shoot and why
Staying current with platform trends while avoiding gimmicks
Owning the success or failure of the account

Must-Have Requirements
- Proven experience growing Instagram and or TikTok accounts organically
- Strong copywriting skills for short-form video and captions
- Strategic thinker who understands content funnels, not just viral posts
- Self-sufficient. You do not need hand-holding or daily direction
- Excellent spoken English with clear communication

Available to work between 9am and 5pm Eastern Time

Comfortable using AI tools to ideate, test, and improve content strategy

Important Application Instructions (Read Carefully)

To be considered, you MUST do the following:

Start your message with the word Jamal

Submit a short video answering the questions below

If you do NOT submit a video, your application will not be reviewed

No exceptions.

Video Questions You Must Answer
- Your video should be clear, structured, and specific.
- Briefly introduce yourself and your experience with Instagram and TikTok organic growth
- Walk through how you would approach growing an electrolyte brand organically from zero
- What content pillars would you start with and why
- How would you structure hooks in the first 3 seconds for this type of product
- How do you balance education, authority, and conversion in organic content
- What metrics do you track weekly to judge success on IG and TikTok
- Explain how you test and iterate content ideas over a 30-day period
- Describe a time you were fully responsible for an account’s growth and results
- How do you currently use AI to support your strategy, copy, or ideation
- What separates a high-performing organic account from an average one

What Success Looks Like
- Clear strategy from day one
- Strong direction for what content gets filmed
- Consistent improvement in reach, engagement, and conversions
- You think in systems, not random posts
- You take full ownership of outcomes

If you follow the instructions and your experience aligns, we are excited to review your application.

SKILL REQUIREMENT

Social Media Content Creation Social Media Management Instagram marketing

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Instagram & TikTok Organic Growth Strategist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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