Any
350
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Jan 25, 2026
We’re looking for a Creative Writer / Content Strategist (Short-Form Social Media) to help us identify winning video ideas and content angles on TikTok and Instagram — and turn them into clear, repeatable concepts our editors can recreate.
Your primary responsibility is idea generation + creative direction, not editing.
You’ll research what’s already working, break down why it works, and then write scripts, hooks, and concepts tailored to our specific niches and brands.
What You’ll Do
Research TikTok & Instagram daily to identify high-performing, viral video ideas
Break down winning videos into hooks, structure, CTA, and messaging
Write clear content briefs and scripts for editors to recreate
Adapt proven concepts to multiple niches and companies
Collaborate with a team that includes:
Social Media Marketing Manager
Video Editor(s)
Brand Owner / Founder
Help ensure content aligns with brand voice, strategy, and growth goals
Ideal Candidate
Deep understanding of short-form content (TikTok & IG Reels)
Strong creative writing skills (hooks, captions, video concepts)
Knows how to spot trends early and adapt them intelligently
Comfortable working across multiple brands and niches
Organized, communicative, and collaborative
Bonus: experience with content research tools, swipe files, or creator pages
This Role Is NOT
Pure copywriting with no strategy
Long-form blogging or SEO writing
Random idea dumping with no structure
We’re looking for someone who understands what makes content convert — not just go viral.
If you love analyzing top-performing videos, breaking them down, and turning them into repeatable systems, this role is for you.
note: you will also be compensated bonuses for performance.