Performance Video Creator

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: TYPE OF WORK

Part Time

: SALARY

$10/hour

: HOURS PER WEEK

24

: DATE UPDATED

Jan 13, 2026

JOB OVERVIEW

About Us

Sleepiest is an award-winning sleep app and podcast network featuring an iOS app with over 7 million downloads and a repertoire of seven soul-soothing podcasts for adults and kids. Since launching in 2022, our podcasts have been streamed over 100 million times.

Role

We’re looking for a Performance Video Creator (Freelance) to own the ideation, creation, and iteration of video ads across Meta, TikTok, YouTube, and Google.

This is a hands-on, high-impact freelance role for someone who loves testing ideas, telling stories visually, and scaling winning creatives profitably. You’ll work closely with the CEO and play a key role in Sleepiest’s next phase of growth.

What you’ll be doing

• Owning video ad creative end to end, from ideation to iteration
• Creating and editing short-form video ads for Meta, TikTok, YouTube, and Google
• Delivering 3 to 5 new ad concepts per week, plus iterations based on performance
• Scaling creatives profitably, with ROAS as the core success metric
• Using AI tools to generate visuals, concepts, and story variations quickly
• Testing hooks, narratives, pacing, and formats to unlock performance gains
• Analysing results and doubling down on what works

All Sleepiest in-app content is created by humans. AI allows us to experiment faster and explore more creative territory.

What we’re looking for

• 3 to 4 years experience creating performance video ads that have scaled spend profitably
• A proven track record of driving ROAS through creative
• Strong instincts for hooks, storytelling, and short-form pacing
• Hands-on video editing skills
• Comfortable owning creative strategy and experimentation independently
• Curious, fast-moving, and performance-minded

No specific AI tools are required. Openness and experimentation matter more than the stack.

Why Sleepiest

• Your work helps millions of people sleep better every month
• Direct access to the CEO and fast decision-making
• Full ownership of creative performance
• A high-growth environment where creative truly drives outcomes
• Fully remote, freelance flexibility

Details

• Freelance role, remote
• Open to long-term collaboration
• Required overlap: 11:00 to 15:00 London time
• Start date: Ideally 2nd February
• Working directly with the CEO

How to apply

Please submit:

• A short note about your experience with performance video ads
• Links to relevant work
• A 15-second Sleepiest video ad

Rough is fine. AI-assisted is fine. We care about thinking and execution.

SKILL REQUIREMENT

Performance Marketing Video Content Creation AI Tools

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Performance Video Creator

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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