Creative Strategist

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: TYPE OF WORK

Any

: SALARY

.

: HOURS PER WEEK

TBD

: DATE UPDATED

Jan 5, 2026

JOB OVERVIEW

We are a fast-growing eCommerce company based in Stockholm, Sweden, specializing in pet products. Our growth is fueled by acquisition platforms such as Google Ads, Meta Ads, and TikTok. To continue scaling, we are looking for an experienced Creative Strategist to join our performance marketing team and lead the development of high-performing ad creatives.

Role Overview:
As our Creative Strategist, you will be the driving force behind the ideation, strategy, and optimization of paid media creatives across platforms (Facebook, Instagram, TikTok, YouTube). You’ll collaborate closely with designers, video editors, copywriters, and media buyers to turn insights into creative concepts that drive customer acquisition, loyalty, and brand affinity.

This role requires both creative vision and a data-driven mindset, ensuring that every piece of content is optimized for performance while staying true to our brand’s premium aesthetic.

Key Responsibilities
Creative Ideation & Strategy: Develop engaging, conversion-focused ad concepts tailored to a 45+ demographic.
Collaboration: Partner with video editors, designers, and marketers to bring creative ideas to life.
Audience & Market Analysis: Monitor trends, competitor campaigns, and consumer insights to stay ahead of the curve.
Performance Optimization: Analyze ad performance, extract learnings, and apply data-driven insights to improve creative outputs.
A/B Testing: Conduct systematic creative testing (copy, visuals, formats) to identify high-performing assets.
Brand Consistency: Ensure all creatives align with our premium, vintage-inspired aesthetic while clearly communicating product value.

What We’re Looking For
Experience: 2+ years in a creative strategy role within e-commerce, DTC brands, or with campaigns targeting 45+ audiences.
Ad Platform Expertise: Strong knowledge of Facebook & Instagram ad best practices; familiarity with other platforms a plus.
Analytical Mindset: Skilled in interpreting ad performance data and applying insights to optimize creative assets.
Creativity & Storytelling: Ability to craft compelling narratives that emotionally resonate with older audiences.
Collaboration & Communication: Strong teamwork skills and the ability to work cross-functionally with designers, editors, and marketers.

Why Join Us?

Be part of a fast-growing eCommerce brand with big ambitions.
Play a pivotal role in shaping the creative vision behind our paid media success.
Work in a collaborative, dynamic, and creative environment.
Opportunity to directly impact growth and performance with your creative ideas.

Please submit a short video introduction via Loom ( ---------- ) explaining why you’re a strong fit for this role.

Additionally, please include your expected salary or hourly rate.

SKILL REQUIREMENT

Copywriting Marketing Analytics Creative Advertising

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Creative Strategist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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