MARKETING OPERATIONS MANAGER (REMOTE)

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TYPE OF WORK

Full Time

SALARY

$750/month

HOURS PER WEEK

40

DATE UPDATED

Jan 3, 2026

JOB OVERVIEW

We are seeking a Marketing Operations Manager to oversee and coordinate our SEO and Social Media execution, manage email marketing campaigns, and ensure marketing activities generate high-quality inbound leads (phone calls and consultations).

This role is execution-focused and operational, not theoretical. You will manage people, workflows, and systems — not experiment randomly.

You will supervise:

1 Part-Time SEO Specialist

1 Part-Time Social Media Content Creator

You will work closely with the business owner and be responsible for keeping marketing organized, compliant, and consistent across multiple locations.

???? REQUIRED KNOWLEDGE & SKILLS (NON-NEGOTIABLE)
???? SEO (Working Knowledge Required)

You must understand:

On-page SEO fundamentals

Keyword intent (high-intent vs informational)

Local SEO concepts

Content optimization

SEO workflows using tools like SEMrush

How SEO content converts into phone calls, not just traffic

?? You are not required to build backlinks or perform deep technical SEO.

???? SOCIAL MEDIA MARKETING

You must understand:

Content planning and scheduling

Short-form video (TikTok / Reels)

Long-form video coordination (YouTube)

Platform-appropriate tone

Trust-based, compliance-friendly content

Content calendars and execution control

???? EMAIL MARKETING

You must be able to:

Create and manage email campaigns

Write educational and trust-based emails

Schedule campaigns

Perform basic list segmentation

Work with tools such as Mailchimp, Brevo, Klaviyo, or similar

???? OPERATIONS & MANAGEMENT

You must be comfortable with:

Managing remote contractors

Task tracking and follow-ups

Google Drive organization

Spreadsheet-based tracking

Reviewing work before approval

Clear, short reporting

???? CORE RESPONSIBILITIES
???? 1. MARKETING OPERATIONS

Oversee day-to-day marketing execution

Ensure work follows established SEO, social, and content rules

Keep marketing folders organized and current

Maintain separation between multiple markets/locations

???? 2. MANAGE THE SEO SPECIALIST

You will:

Assign SEO tasks based on approved page structures and keyword plans

Review SEO outlines and recommendations

Ensure SEO work targets high-intent lead generation

Prevent keyword stuffing and misleading claims

Coordinate SEO tasks with content creation

You will not:

Allow black-hat SEO

Allow unapproved experiments

Allow work outside defined systems

???? 3. MANAGE THE SOCIAL MEDIA CONTENT CREATOR

You will:

Enforce posting schedules

Ensure content follows approved content categories

Review captions, scripts, and video drafts

Ensure tone is professional and compliant

Coordinate TikTok, Instagram, Facebook, and YouTube content

Prevent unapproved posting

You will not:

Allow posting without approval

Allow personal opinions or guarantees

Allow client discussions in comments or DMs

???? 4. EMAIL MARKETING MANAGEMENT

Plan and execute email campaigns

Coordinate email themes with SEO and social content

Maintain campaign schedules

Track basic campaign performance

Ensure compliance and professionalism

???? 5. KPI & REPORTING

Update weekly marketing trackers

Track:

Calls

Qualified calls

Appointments booked

Track execution (planned vs completed)

Provide short weekly updates (no fluff)

???? 6. LEAD QUALITY FOCUS

Success is measured by:

Quality of inbound leads

Consistency of execution

Organization and reliability

Systems running without constant supervision

Traffic and likes are secondary.

???? ACCESS & BOUNDARIES

You will have access to:

Marketing folders and trackers

SEO and social planning documents


Email
marketing platform

You will NOT have access to:

CRM systems

Revenue or financial data

Client case files

Legal or tax systems

???? TRIAL PERIOD

30-day probation

Performance-based continuation

Clear expectations and metrics

???? GROWTH OPPORTUNITY

This role can grow into:

More hours

Higher compensation

Senior marketing operations role

We value consistency, loyalty, and execution.

???? IDEAL CANDIDATE

You are:

Organized and detail-oriented

Calm and professional

Process-driven

Comfortable managing people

Not ego-driven

Interested in long-term work

???? HOW TO APPLY

When applying, please include:

A brief summary of your SEO experience

A brief summary of your social media experience

One example of how you would improve lead quality (not traffic)

Applications without these will not be considered.

SKILL REQUIREMENT
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