Stay in Nest Hosting - Marketing Specialist

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TYPE OF WORK

Full Time

SALARY

$750 - $1000

HOURS PER WEEK

40

DATE UPDATED

Jun 3, 2026

JOB OVERVIEW

About Us

Stay in Nest is a fast-growing vacation rental and hospitality company based in Washington State, specializing in design-forward, boutique short-term rentals. We are building a world-class guest experience and are looking for a highly organized, proactive Marketing Virtual Assistant to support our marketing operations, content distribution, influencer coordination, and digital growth.

You will work closely with:
• Our Creative Director (brand & visual approvals)
• Our Content Producer (video & social execution)
• Our Operations Manager (cross-team communication)
• Our CEO/CMO (strategy & direction)

This role is NOT a general VA position.
We are looking for someone with strong marketing execution skills, excellent English, and experience working with hospitality, travel, vacation rentals, or property management (preferred but not required).

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Role Overview

The Marketing VA will be responsible for executing and coordinating Stay in Nest’s day-to-day marketing tasks, including:


Email
marketing (Mailchimp – creating and scheduling campaigns)

Website updates and landing pages (Framer – no coding needed)

Managing IG & TikTok DMs (guest inquiries + influencer coordination)

Influencer pipeline management (Airtable)

Content publishing & scheduling (IG, TikTok, YouTube Shorts)

Organizing & updating our content library

Implementing UTM tracking + reporting website analytics

Supporting marketing campaigns and direct booking promotions

This role is ideal for someone who is organized, detail-oriented, tech-savvy, and comfortable managing several marketing workflows at once.

-

Key Responsibilities

1. Email & CRM Marketing
• Build, edit, and schedule campaigns in Mailchimp
• Manage automation updates (welcome flow, discount offers, newsletters)
• Format emails with brand consistency
• Optimize email deliverability and structure

2. Website Updates (Framer)
• Create and update landing pages
• Upload new property photos and descriptions
• Update CTAs, booking links, and seasonal promotions
• Maintain brand consistency across all pages

3. Social Media Execution
• Upload and schedule posts (content provided)
• Publish reels/short-form videos to IG, TikTok, and YouTube Shorts
• Write short captions based on provided guidelines
• Maintain content calendar

4. Influencer & Guest Communication
• Respond to IG DMs professionally and timely
• Manage influencer submissions ? route to Airtable
• Coordinate collaboration logistics (dates, deliverables, guidelines)

5. Analytics & Tracking
• Add UTMs to all outbound links
• Track website performance using Plausible & Meta analytics
• Produce weekly marketing KPI reports
• Provide basic insights (top posts, top pages, inquiry trends)

6. Content & Asset Management
• Organize asset libraries (photos, videos, reels)
• Maintain Airtable content bank
• Tag and categorize content by property

-

Requirements

Mandatory
• Excellent written and spoken English
• Strong knowledge of social media (Instagram, TikTok, YouTube Shorts)
• Experience with Mailchimp (or similar platforms: Klaviyo, ConvertKit)
• Experience with simple website builders (Framer, Webflow, Wix, Squarespace, or similar)
• Organized, fast learner, detail-oriented
• Comfortable working 8AM–5PM PST, Monday–Friday
• Can follow brand guidelines and execute consistently

Preferred (Huge Plus)
• Experience in vacation rentals / Airbnb / hospitality marketing
• Familiarity with:
• Airtable
• UTM tracking
• Canva / basic graphic editing
• Influencer or UGC coordination
Email copywriting basics
• Understanding of direct booking strategies
• Knowledge of how STR guests behave and book stays

-

Soft Skills Required
• Highly organized and reliable
• Strong communication skills
• Ability to work independently
• Excellent attention to detail
• Quick problem solver
• Positive and collaborative attitude
• Comfortable working with creative and operations teams

-

Why Join Stay in Nest?
• Work with a modern, design-forward hospitality brand
• Fast-growing company with expanding opportunities
• Stable long-term position
• Work with a friendly, collaborative team
• Learn advanced hospitality marketing systems
• Direct involvement in building a world-class guest experience

-

How to Apply

Please send:
1. Your CV / Resume
2. Portfolio or examples of work (email layouts, landing pages, IG posts, etc.)
3. A short video/audio introducing yourself (optional but preferred)
4. Your expected monthly salary
5. Your experience with:
• Mailchimp
• Website editing
• IG/TikTok
• Influencer coordination
• Hospitality or vacation rental marketing (if any)

Subject line:
“Application – Marketing – [Your Name]”

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