Tracking & CRM Automation Specialist (Full-Time | Eastern Time | Long-Term)

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TYPE OF WORK

Full Time

SALARY

50000

HOURS PER WEEK

40

DATE UPDATED

Dec 3, 2025

JOB OVERVIEW

???? ABOUT US

Merged Media is a fast-growing Canadian digital marketing agency working with clients in Canada, USA, and the UK. We manage SEO, PPC, Local SEO, and website projects — and we need a dedicated specialist who can keep all tracking and automation running smoothly across our clients’ campaigns.

We are looking for a highly technical Tracking & CRM Automation Specialist who loves solving problems, ensuring data accuracy, and making complex systems work together.

This is a mission-critical role for our team.

?

? YOUR CORE RESPONSIBILITIES

???? Tracking & Analytics (Primary Duty)
• Install and configure Google Tag Manager
• Implement Meta Pixel + Conversions API (CAPI)
• Set up Google Ads conversion tracking
• Troubleshoot tracking issues, inconsistencies, and missing conversions
• Ensure clean and accurate tracking across all platforms
• Maintain tracking documentation for each client

???? CallRail Setup & Maintenance
• Configure CallRail accounts
• Set up Dynamic Number Insertion (DNI) and call tracking scripts
• Set up form tracking & event tracking
• Ensure all tracking flows into GA4, Google Ads, and Meta

???? CRM & Automation Work
• Build automations using Zapier
• Connect websites (forms, sales pages, landing pages) to:
• GoHighLevel
• HubSpot
• Zoho
• Pipedrive
• Other CRMs as needed
• Set up lead routing and lead segmentation workflows
• QA every workflow to ensure smooth data flow

???? Cross-Platform Support
• Connect websites to Google Analytics, Google Ads, and Meta Business Manager
• Test events across platforms (web, CRM, ads)
• Troubleshoot issues when data breaks
• Support SEO/PPC team with conversion tracking audits

?

???? WHAT SUCCESS LOOKS LIKE
• No more broken conversions
• Clean data for SEO and PPC teams
• Zapier/CRM automations run without errors
• CallRail tracking is always accurate
• Fast issue resolution (same day when possible)

We want someone who owns this department with confidence.

?

???? REQUIRED SKILLS & EXPERIENCE
• 2+ years experience with GTM
• Experience installing Meta Pixel + CAPI
• Google Ads conversion setups
• Strong experience with Zapier automations
• CRM experience (GHL, HubSpot, Zoho, Pipedrive, etc.)
• Excellent troubleshooting ability
• Comfortable working with developers and marketing teams
• Ability to follow SOPs and document all work
• Strong English communication (written & verbal)

?

???? BONUS SKILLS (Not Required But Great To Have)
• Experience with Google Tag (new GA4 installation method)
• Knowledge of call tracking tools besides CallRail
• API webhook knowledge
• WordPress or Shopify familiarity
• Understanding of SEO/PPC fundamentals

?

???? EQUIPMENT REQUIREMENTS
• Fast & reliable internet
• Reliable computer (8GB RAM minimum)
• Quiet working environment
• Ability to work Eastern Time (8 AM – 4 PM ET)

?

???? WHY WORK WITH US
• Stable long-term employment
• Work with a supportive team
• Opportunities for salary growth
• Work on modern tools and real marketing automation
• No micromanagement — own your role and grow it

?

???? HOW TO APPLY

Send us a message with the subject line:
???? “Tracking Specialist – I’m Ready”

Include:
1. A short introduction (2–3 sentences)
2. Your experience with GTM & CAPI
3. An example of a tracking issue you solved
4. Your expected monthly salary (PHP)
5. A link to your OnlineJobs.ph profile

Only applicants who follow these instructions will be considered.

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