Social Media Growth VA for Cozy Coloring Book Brand (IG, TikTok, Pinterest, YouTube, Facebook)

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: TYPE OF WORK

Part Time

: SALARY

$700

: HOURS PER WEEK

25

: DATE UPDATED

Dec 3, 2025

JOB OVERVIEW

Position:
Social Media Growth VA for Cozy Coloring Book Brand (FB, IG, YouTube, TikTok, Pinterest)

Type:
Part-Time (20–30 hours/week), Long-Term

About the Role

I run a cozy, aesthetic-driven coloring brand looking for a proactive and creative Social Media Growth VA to help build, manage, and grow our social presence across Facebook, Instagram, YouTube, TikTok, and Pinterest.

This role goes beyond simple posting - the focus is on:

- Growth
- Engagement
- Community building
- Repurposing content across platforms

You’ll help bring more eyes to the brand, interact with our followers, and build an active community around our books.

Key Responsibilities
1. Community Engagement (40%)

Daily interaction across all platforms:
Reply to comments on Facebook, Instagram, YouTube, TikTok
Respond to DMs with warm, friendly brand voice
Like, react, and interact with followers
Engage with similar creators to increase reach
Monitor conversations and highlight anything needing owner input
Participate in relevant Facebook groups (following guidelines)
Engage with YouTube comments shortly after video posts

2. Content Repurposing & Posting (35%)

Turn existing content (photos, coloring pages, reels, videos) into platform-ready content
Edits in Canva + CapCut
Repurpose TikToks ? Reels ? Shorts ? Pinterest Idea Pins
Schedule posts using platform-native tools
Write cozy, aesthetic captions
Create weekly content calendars
Use AI to create content
Add hashtags, keywords, SEO-friendly descriptions for YT & Pinterest

3. Growth Strategy & Execution (20%)

Support brand growth by:
Building out Pinterest boards with consistent pinning
Growing Facebook page & finding relevant groups
Optimizing YouTube video titles, tags, descriptions; brainstorming Shorts
Using TikTok trends as inspiration for simple edits
Identifying seasonal opportunities (Valentine's, Easter, Fall, Christmas)
Light competitor research (what’s performing in the coloring niche)

4. Admin & Reporting (5%)

Organise content assets
Track weekly platform growth
Flag high-performing content
Maintain brand aesthetic across all platforms

Required Skills
Experience managing multiple social media platforms
Competent with Canva + CapCut (or similar)
Experience with AI platforms (ChatGPT, Gemini, Nano Banana Pro
Strong English writing
Able to match a cozy, cute, friendly brand tone
Good understanding of Instagram & TikTok trends
Experience with Pinterest basics (pinning, keywords)
YouTube basics: titles, tags, descriptions, thumbnails (simple)
Consistent availability for daily engagement
Organised, reliable, proactive

Familiarity with Meta Business Suite
YouTube Shorts editing
Pinterest SEO strategy
Experience with Etsy, KDP or digital downloads (not mandatory)
Experience with creative or aesthetic brands

Hours & Schedule
20–30 hours per week (room for more)
Flexible schedule
Some availability during your da ---------- for comment replies
Long-term position

Salary

$5–$7 per hour paid weekly or biweekly
Competitive quarterly bonuses for strong performance
Raises available based on performance

To Apply, Please Send

Portfolio or examples of content you've created (Reels, TikToks, Pins, YouTube Shorts)
3 caption samples for a cozy, cute coloring brand
3 example comment replies (friendly, warm style)
Short explanation of your YouTube, Pinterest, IG, and TikTok experience
Weekly availability and rate
The tools you use (Canva, CapCut, AI Tools, schedulers, etc.)

SKILL REQUIREMENT

Social Media Content Creation Social Media Management Social Media Marketing

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Social Media Growth VA for Cozy Coloring Book Brand (IG, TikTok, Pinterest, YouTube, Facebook)

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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