Marketing Manager

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: TYPE OF WORK

Any

: SALARY

900-1200

: HOURS PER WEEK

32

: DATE UPDATED

Dec 1, 2025

JOB OVERVIEW

We are hiring a Senior-Level Full-Stack Marketing Manager to take full ownership of marketing strategy and execution for our RV Resorts located in Florida and Branson, Missouri. This is a leadership role for an experienced marketer who can both build high-level strategy and execute at a hands-on level.

This position requires the ability to independently plan, execute, track, optimize, and scale marketing performance across multiple properties with a clear focus on occupancy, long-stay bookings, and revenue growth.

This person will be responsible for creating, presenting, and executing an annual marketing plan for approval by ownership.

Core Responsibilities

Develop and present a comprehensive annual marketing plan with budget projections and ROI forecasting

Execute and manage all marketing initiatives across:

Google Ads & Meta Ads

SEO & Local SEO

Website optimization

Email & SMS Marketing

Social Media

Retargeting & Funnels

Own seasonal, promotional, and long-stay booking campaigns

Manage monthly marketing calendar and reporting

Drive lead generation and conversion optimization

Oversee branding and messaging consistency

Manage and improve online presence and reviews

Coordinate with on-site property managers for events and promotions

Identify and test new growth channels

Handle print, signage, and limited offline marketing

Provide weekly performance summaries and monthly deep-dive reports

Senior-Level Requirements

5+ years of full-stack digital marketing experience

Proven experience as a Marketing Manager or Director

Strong track record of ROI-driven results

Extensive experience with:

Paid traffic (Google & Meta)

SEO & local maps optimization

Email & SMS lifecycle marketing

Conversion tracking & analytics

Advanced copywriting for sales-driven hospitality campaigns

Experience with hospitality, travel, tourism, or RV parks is highly preferred

Ability to independently:

Build full strategies

Manage budgets

Forecast results

Scale winning campaigns

Strong leadership, reporting, and decision-making ability

Extremely organized and deadline-driven

Key Deliverable (First 60 Days)

Full audit of current marketing assets

Competitive market analysis

Booking conversion review

12-Month Marketing Plan Proposal, including:

Channel strategy

Seasonal promotions

Budget allocation

Projected KPIs

Growth strategy for long-stay guests

Required Tools Experience

Google Analytics, Meta Business Suite, Google Ads, SEO tools, Email/SMS platforms, Canva or Adobe, CRM systems, Project Management tools (ClickUp/Asana/Trello), and booking/property management systems.

SKILL REQUIREMENT

Email Marketing Social Media Content Creation Social Media Management

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Marketing Manager

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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