GHL & Paid Media Data Specalist

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: TYPE OF WORK

Full Time

: SALARY

$2000

: HOURS PER WEEK

40

: DATE UPDATED

Nov 26, 2025

JOB OVERVIEW

We are a fast-growing online coaching and education company scaling across multiple brands, funnels, and revenue lines. Our success relies on accurate tracking of sales performance, marketing KPIs, commissions, and lead-source attribution across several systems.

We are hiring a Sales Data, KPI & Automation Specialist to manage our sales data infrastructure, track every key funnel metric, and ensure all commissions and payroll numbers are accurate and automated.

Role Overview

You will own the entire data layer of the business — from lead tracking to revenue attribution to KPI analysis across our Low-Ticket, VSL, and Webinar funnels.

Your job is to ensure:

? Every lead is tracked
? Every sale is properly attributed
? Every commission is calculated
? Every KPI is up to date
? Reports are clean and automated
? The CEO and sales team have clear visibility

This role is critical for scaling a multi-funnel sales organization and requires someone who is technical, analytical, and extremely detail-oriented.

Key Responsibilities
1. Funnel KPI Tracking & Reporting

You will track, calculate, and maintain KPI dashboards for:

Low-Ticket Funnel Metrics

Ad Spend

CTR (Click-Through Rate)

Link Clicks

CPC (Cost Per Link Click)

Opt-ins

Opt-in Rate

Cost Per Opt-in

Cost Per Purchase

FE ROAS

Total LTO Purchases

AOV (Average Order Value)

Purchase ? Booking Rate

Call Conversion Rate

Booking Rate from Confirmation Page

Qualified Appointments Set

Cost Per Call

Total Live Calls

Show Up Rate

CPLC (Cost Per Live Call)

Closed Deals

Close Rate

Cost Per Sale

Gross Revenue

ASP (Average Sales Price)

Collected Revenue

ROAS

VSL Funnel Metrics

Ad Spend

CTR

Link Clicks

CPC

VSL Play Rate

Average Watch Time

Applications

Application Rate

Cost Per Application

Total Scheduled Calls

Qualified Appointments Set

Scheduled Call 2

Cost Per Call

Cost Per Call 2

Total Live Calls

Show Up Rates (Call 1 & Call 2)

CPLC

Closed Deals

Close Rate

Cost Per Sale

Gross Revenue

ASP

Collected Revenue

ROAS

Webinar Funnel Metrics

Ad Spend

CTR

Link Clicks

CPC

Opt-ins (registrations)

Opt-in Rate

CPL (Cost Per Registration)

AOV

Front-End Registration Revenue

Total Attendees

Show Up Rate

Attendees At Time of Offer

Retention Rate

Applications

Application Rate

Cost Per Application

Self-Scheduled Calls (Setter & Closer)

Outbound Dials

Connected Conversations

Connection Rate

Qualified Appointments Set

Total Scheduled Closer Calls

Cost Per Call

Total Live Calls

Show Up Rate

CPLC

Closed Deals

Close Rate

Backend Revenue

ASP

Collected Backend Revenue

Total Event Revenue

ROAS

2. CRM Management & Automation (GoHighLevel)

Maintain pipelines, tags, automations, and triggers

Ensure accurate attribution of setters, closers, and lead sources

Automate revenue + commission calculations wherever possible

Integrate GHL with Google Sheets, Stripe, Slack, Calendly

Build dashboards for sales, calls, and funnel KPIs

3. Commission Tracking & Payroll Management

Track setter + closer performance

Calculate weekly + monthly commissions

Track clawbacks, refunds, and payment plans

Maintain a master commission sheet

Prepare payroll-ready summaries for finance

Audit the CRM vs Stripe to ensure accuracy

4. Sales Operations Support

Maintain clean data (no duplicates, missing fields, or broken automations)

QA the CRM daily for attribution issues

Update SOPs for tracking, automation, and reporting

Support the CEO and Head of Sales with custom reports

Required Skills & Experience

2+ years in CRM management or sales operations (GoHighLevel preferred)

Proven experience tracking funnel KPIs across multiple funnels

Advanced skills in Google Sheets / Excel (formulas, dashboards, pivot tables)

Strong ability to audit data and catch attribution errors

Experience with automation tools (Zapier, Make, GHL workflows)

Ability to build clean KPI dashboards

Strong analytical & problem-solving abilities

Extreme attention to detail

Bonus Skills

Experience with paid ads data

Experience in coaching/education businesses

Familiarity with setter/closer systems

Experience building reporting infrastructure from scratch

Knowledge of revenue attribution models

SKILL REQUIREMENT

Facebook Ads Data Analytics GoHighLevel

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GHL & Paid Media Data Specalist

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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