Channel & Operations Lead

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: TYPE OF WORK

Full Time

: SALARY

Negotiable

: HOURS PER WEEK

40

: DATE UPDATED

Nov 2, 2025

JOB OVERVIEW

Reports to: Director, Samasu Digital
Company: Samasu Digital Ltd

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About the Role

Samasu Digital is building a portfolio of high-performing YouTube channels (faceless and branded) — including both newly launched brands and existing monetised acquisitions.

We’re seeking an experienced Channel & Operations Lead to oversee the full production and growth lifecycle across all channels: from content planning, creative workflow, and monetization to analytics, staffing, and automation.

You will be the operational anchor between strategy, creative, and technical execution — ensuring the team consistently produces engaging, high-quality videos every day while scaling revenue and audience across multiple platforms (YouTube, TikTok, Reels, Facebook, and Spotify).

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Key Responsibilities

Channel Management & Strategy
• Oversee all channel operations — both new and pre-existing monetized assets.
• Define and execute growth strategies for audience retention, CTR, and RPM.
• Manage content calendars, upload schedules, and brand alignment across channels.
• Coordinate content cross-posting strategy for Shorts, TikTok, Reels, and Spotify.
• Ensure each channel’s compliance with YouTube Partner Program and monetization policies.

Production Oversight
• Supervise end-to-end production pipeline (ideation ? scripting ? editing ? publishing).
• Approve final videos, titles, thumbnails, and metadata for maximum reach.
• Maintain quality benchmarks for storytelling, pacing, and visual design.
• Implement efficient workflows using AI tools (ChatGPT, Runway, ElevenLabs, Pictory, etc.).

Team & Operations
• Lead and mentor a remote team of writers, editors, voice engineers, and SEO managers.
• Manage budgets, tool subscriptions, contracts, and freelancer relationships.
• Build and refine SOPs for video production, analytics tracking, and rights management.
• Recruit, onboard, and evaluate performance of production and social teams.

Analytics & Monetization
• Monitor analytics daily — retention, click-through, RPM, and engagement metrics.
• Optimize performance based on data trends and A/B testing.
• Track ad revenue, affiliate income, and platform bonuses.
• Identify and negotiate sponsorships or integrations that align with channel themes.

Cross-Platform & Brand Growth
• Manage consistent publishing strategy across YouTube, TikTok, Reels, Facebook, and X.
• Align social performance with larger marketing initiatives (e.g., OpenLine launches).
• Experiment with emerging formats and platforms for growth opportunities.

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Requirements
• Proven success managing one or more monetized YouTube channels (100k+ subscribers or 1M+ monthly views).
• Deep understanding of YouTube analytics, algorithms, and monetization policies.
• Experience scaling teams and workflows for daily video output.
• Proficiency with AI-driven production tools (e.g., GPT-based writing, AI voice generation, automated editing).
• Excellent leadership, time management, and communication skills.
• Comfortable with data dashboards, KPI reporting, and remote collaboration tools.
• Strong creative intuition for thumbnails, titles, and storytelling pacing.
• Familiarity with cross-platform growth (TikTok, Reels, Facebook, Spotify).

Bonus:
• Background in media management, digital marketing, or YouTube MCNs.
• Experience integrating brand products or apps into content.
• Prior experience with automated or faceless content workflows.

How to Apply:
• Attach CV
• Attach Portfolio - highlight relevant experience.
• What is your expected monthly salary?

SKILL REQUIREMENT

Project Management Social Media Video Editing Youtube Marketing

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Channel & Operations Lead

Please login or register as jobseeker to apply for this job.

TYPE OF WORK

SALARY

HOURS PER WEEK

DATE UPDATED

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