(Facebook, TikTok, Google) to handle Performance Marketing tasks and daily support. Long-term remote role. **Apply now to join our team!" />

Paid Ads Specialist / Manager (Facebook, TikTok, Google)

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TYPE OF WORK

Full Time

SALARY

1000$ / month

HOURS PER WEEK

40

DATE UPDATED

Aug 27, 2025

JOB OVERVIEW

ABOUT US
VICINITY is a fast-growing streetwear e-commerce brand shaping the future of urban culture. With global reach and a strong community, we’re more than just clothing – we’re a lifestyle. We’re looking for a Paid Ads Specialist to scale our growth across performance channels like Facebook, TikTok, and Google Ads.

ROLE OVERVIEW
As our Paid Ads Specialist, you’ll be responsible for planning, executing, and optimizing paid media campaigns to drive customer acquisition, increase ROAS, and build awareness of VICINITY worldwide. You’ll own our performance marketing strategy across key ad platforms, working closely with our creative and brand teams to deliver high-impact campaigns.

KEY RESPONSIBILITIES
- Plan, launch, and optimize paid ad campaigns on Facebook/Instagram, TikTok, and Google Ads.
- Manage budgets effectively to maximize ROI while scaling campaigns profitably.
- Monitor performance metrics (CPC, CTR, CPA, ROAS) and provide actionable insights.
- Collaborate with the creative team to develop ad copy, visuals, and video assets tailored to each platform.
- Conduct A/B testing on creatives, audiences, and placements to improve performance.
- Research and identify new targeting opportunities, trends, and emerging ad formats.
- Prepare weekly and monthly performance reports with clear recommendations.
- Stay up-to-date on industry trends, platform updates, and competitors’ strategies.

QUALIFICATIONS
- 2+ years of experience running paid media campaigns (preferably in fashion, streetwear, or D2C e-commerce).
- Proven track record of managing budgets and delivering strong ROAS.
- Strong knowledge of Facebook Ads Manager, TikTok Ads Manager, and Google Ads.
- Analytical mindset with the ability to interpret data and translate into strategy.
- Familiarity with Shopify, Klaviyo, or GA4 is a plus.
- Creative eye for compelling ad content tailored to youth and streetwear culture.
- Self-starter, proactive, and comfortable working in a fast-paced, remote environment.

WHAT WE OFFER
- Opportunity to work with a global streetwear brand at the intersection of fashion and culture.
- Growth potential in a scaling e-commerce company.
- Dynamic, creative, and collaborative team culture.

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