Email Marketing Copywriter For DTC / E-Commerce

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TYPE OF WORK

Full Time

SALARY

$1,500/mo

HOURS PER WEEK

TBD

DATE UPDATED

Aug 21, 2025

JOB OVERVIEW

ABOUT THE ROLE: Email Marketing Copywriter (eCommerce DTC)
We’re seeking a highly skilled, conversion-driven Email Marketing Copywriter with proven experience writing for DTC eCommerce brands. If you don’t have at least 1–2 years of professional experience writing direct-response email campaigns for eCommerce, this role is not for you.

This role goes far beyond “writing pretty words.” You’ll be responsible for crafting persuasive, on-brand, high-converting copy that drives revenue, retention, and engagement across Email & SMS campaigns. You’ll balance creativity with performance, writing compelling hooks, body copy, and CTAs that convert—while staying within brand guidelines and tailoring messaging to specific customer segments.

RESPONSIBILITIES
– Write high-converting, brand-aligned copy for email & SMS campaigns, flows, and promotional sequences
– Develop subject lines, preheaders, and CTAs designed to maximize open and click-through rates
– Collaborate with designers and strategists to create cohesive, revenue-focused campaigns
– Participate in A/B testing and refine messaging based on data-driven insights
– Conduct customer research and voice-of-customer analysis to infor ---------- ssaging strategy
– Ensure all copy is error-free, proofread, and optimized before delivery
– Stay current on eCommerce, direct-response, and retention marketing trends to bring fresh ideas to the team
– Join daily team syncs and collaborate with marketers, designers, and strategists

REQUIREMENTS (Read Carefully – Must-Haves Only)
– 1–2+ years of proven experience writing direct-response email campaigns for eCommerce/DTC brands
– Hands-on experience with Klaviyo (or similar ESPs) and a solid understanding of flows, campaigns, and segmentation
– Demonstrated ability to write short-form, persuasive copy that converts (hooks, subject lines, CTAs)
– Clear understanding of sales psychology, customer journey, and retention-driven messaging
– Excellent proofreading and editing skills – No tolerance for typos, grammatical errors, or sloppy work
– Strong communication skills (verbal and written). Intermediate to advanced English required
– Must thrive in a fast-paced, results-driven environment with tight turnarounds

BONUS POINTS
– Experience writing SMS campaigns for platforms like Postscript or Attentive
– Familiarity with UGC, testimonials, and social proof integration in email
– Background in psychology, persuasion, or behavioral marketing

BENEFITS
– Opportunities for career advancement and training
– Fully remote
– Collaborative, creative, growth-focused team environment

WORK SCHEDULE
– Full-time
– Monday–Friday, 10 AM – 5 PM GMT+3
– Remote

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