Amazon PPC & Keyword Listing Optimization Specialist

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TYPE OF WORK

Any

SALARY

$1,800USD/Month

HOURS PER WEEK

TBD

DATE UPDATED

Dec 5, 2025

JOB OVERVIEW

We are seeking a PPC & Keyword Listing Optimization Specialist to lead the strategy and execution of SEO-driven content and paid campaigns across Walmart and Amazon. This role is critical to enhancing product visibility, click-through rates, and ultimately sales performance for our brand partners.

Key Responsibilities
- Conduct deep keyword research using tools like Helium 10, DataDive, SmartScout, Walmart Ad Center, etc.
- Analyze competitor listings, keyword performance, and ranking strategies.
- Build optimized listings (title, bullets, backend keywords, description) tailored to both Amazon and Walmart platforms.
- Plan, launch, and manage PPC advertising campaigns (sponsored products, search boost, etc.).
- Monitor campaign performance, provide weekly insights, and identify improvement opportunities.
- Collaborate with creative and content teams to ensure image assets and A+ content align with SEO goals.
- Update and maintain a keyword tracking database for all active SKUs and campaigns.
- Assist in onboarding new brands by contributing to pre-audit keyword insights and post-launch performance reporting.

Ideal Candidate Will Have:
- 2+ years of proven experience in Amazon and/or Walmart PPC advertising and listing optimization.
- Strong understanding of SEO principles, keyword indexing, and ranking behavior across both platforms.
- Hands-on experience with keyword research tools (Helium 10, SmartScout, DataDive, Cerebro, Walmart Connect, etc.).
- Ability to interpret data and translate it into actionable improvements.
- Excellent written English and ability to craft keyword-optimized copy that resonates with customers.
- A proactive mindset with attention to detail and high standards of quality.

Nice to Have (Bonus):
- Experience working in an agency or brand-direct environment.
- Familiarity with Canva or creative tools to assist with minor listing assets.
- Experience with AI tools to accelerate keyword clustering or content generation.

What We Offer:
- Remote work flexibility
- A fast-moving, entrepreneurial team
- Growth opportunities and ownership in future projects
- A collaborative culture focused on operational excellence and creative problem solving

How to Apply:
Please submit:
- Your resume
- A portfolio or example of listings you’ve optimized (if available)
- Briefly explain your approach to keyword research and PPC campaign optimization

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