Part Time
$5-$10
15
Jan 31, 2026
Job Title
Marketing & Automation Manager (Social Media + GoHighLevel)
???? About the Role
We are a growing professional cleaning service company looking for a results-driven Marketing & Automation Manager to manage our social media presence and GoHighLevel (GHL) platform.
This role is focused on lead generation, bookings, and ROI, not just posting content.
???? Key Responsibilities
???? Social Media Management
Create and manage content for
Plan weekly/monthly content calendars
Write captions focused on trust, education, and conversion
Manage DMs and comments related to inquiries
Support promotions, offers, and seasonal campaigns
Collaborate on short-form video ideas (Reels)
?? GoHighLevel (GHL) Management
Build and manage landing pages (lead capture & booking)
Set up and optimize forms, calendars, and pipelines
Create and maintain automations (SMS,
Manage CRM: tags, opportunities, follow-ups
Set up review request automations
Monitor system health and troubleshoot issues
???? Tracking & Reporting (VERY IMPORTANT)
Track leads from social media and landing pages
Monitor:
number of leads
booked jobs
conversion rates
response time
Prepare monthly performance reports
Optimize campaigns based on data
???? How Success Is Measured (KPIs)
This role is performance-based, measured by:
Lead & Sales Metrics
Number of new leads per month
Booking conversion rate
Cost per lead (if ads are used)
Speed to first response
Social Media Metrics (secondary, not primary)
Engagement rate
Clicks to landing pages
DMs and inquiries generated
System Performance
Automations working correctly
No missed leads
Clean, organized CRM & pipelines
???? Required Skills & Experience
Experience managing GoHighLevel (required)
Experience with local service businesses (preferred)
Strong understanding of lead generation & automation
Social media content strategy experience
Basic copywriting for sales & trust
Organized, proactive, and detail-oriented
Comfortable working with data & reports
? Nice to Have
Experience with cleaning, home services, or local businesses
Knowledge of basic ads
Experience with AI tools inside GHL
Understanding of customer journey & funnels
? Position Type
Part-time (flexible)
Remote or hybrid
Growth opportunity with the company