Full-Time Creative Strategist

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TYPE OF WORK

Full Time

SALARY

2500

HOURS PER WEEK

40

DATE UPDATED

Apr 20, 2025

JOB OVERVIEW

We're Exposure — The Performance Creative Agency That's Obsessed With What Works

We've powered ads for some of Australia’s most iconic and disruptive brands. From scroll-stopping TikToks to thumb-stopping Meta campaigns, our creative doesn't just look good, it scales.

Right now, we're looking for a Full-Time Creative Strategist who lives and breathes direct response, understands native storytelling like second nature, and thrives in the fast-paced, feedback-driven world of performance content.

If you know why some ads flop while others print money, keep reading.

What You’ll Own:

Creative Strategy That Converts: You won't be on the sidelines. You'll lead strategy across paid social (Meta/TikTok/Instagram) and shape the creative direction that drives performance.

Scroll-Stopping Scripting: From hook to CTA, you'll write tight, punchy briefs and UGC-style scripts that follow proven frameworks — emotional sequencing, problem-agitate-solution, objection-handling, the works.

Performance-First Feedback Loops: You'll review creative assets and deliver clear, focused, no-BS feedback to our editors and creators. You’ll spot what’s not working — and know how to fix it fast.

Insight Mining: You’ll dig deep into customer reviews, product data, past ads, and proven psychological triggers — and turn all that juicy truth into persuasive, authentic human storytelling.

Creator Collaboration: You’ll work directly with creators to ensure tone, delivery, and visual style feel native, thumb-stopping, and conversion-ready — not scripted, stale, or salesy.

Always-On Optimisation: You're not married to your first draft. You partner with the team to test, learn, iterate, and scale what’s working.

What You Bring:

Solid experience crafting high-performing paid social creative — Meta, TikTok, Instagram (UGC-style, DR-focused)

Deep understanding of direct response strategy: platform psychology, ad anatomy, performance KPIs

Strong scripting chops: hooks, emotional arcs, value stacking, credibility, urgency — you're fluent

Proven experience working with creators & content teams on short-form ad production

Sharp critical thinking + a love of the feedback loop (you’re hungry to beat your best-performing ad)

Confident in reading creative reporting & spotting patterns (you don’t need to run the media, but you get what’s working)

Bonus Points If You:

Have agency or performance marketing experience
Can ideate light visuals or feel confident giving references/moodboards
Are low-key obsessed with performance data and ad psychology
Can we live anywhere with good WiFi, we are fully remote


Why Exposure?

We’re a results-driven creative agency with a creative soul. You won’t be buried in backend dashboards or dealing with a 5-level signoff structure. Here, your ideas get made, tested, and scaled fast. You’ll work with a killer team that moves quickly, thinks critically, and is obsessed with the craft.

Sound Like You?

Send us your portfolio (scripts, briefs, ads—we want to see the stuff that worked) and a short note explaining why you’d be a killer fit.

Let’s make content that sells.

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