Marketing professional with 4+ years of experience running campaigns, managing influencer and affiliate partnerships, and growing online communities. I've worked with well-known Filipino creators like Cherizawa, Shehyee, GhostWrecker, and Z4PNU, and have managed programs that drove $355K in transaction volume with a consistent 4:1 ROAS. I'm comfortable owning campaigns end-to-end, from strategy and partner coordination to reporting and optimization. Currently exploring roles in digital marketing, partnerships, and community management across different industries.
Experience: 2 - 5 years
Built Rivalry's Philippine affiliate network from scratch to 20+ partners, contributing to 40% growth in affiliate-driven revenue. Used the same playbook to grow Yohoho's transaction volume through Micro-affiliates resulting into a total of over 355,000 USD in just four months.
Experience: 2 - 5 years
Executed multi-channel campaigns across email, SMS, push notifications, and social media, driving $355K in transaction volume over 4 months.
Experience: 2 - 5 years
Built and managed 25+ monthly campaign deliverables simultaneously, reporting performance directly to senior leadership. Optimizing it daily based on data gathered from KPIs, quick pivoting for the campaigns if needed to maximize financial results.
Experience: 2 - 5 years
Maintained a consistent 4:1 ROAS across active campaigns through data-driven spend allocation and continuous optimization.
Experience: 1 - 2 years
Deployed email campaigns as part of broader retention and acquisition programs, coordinating asset delivery and tracking open and conversion metrics.
Experience: 2 - 5 years
Managed 23+ creator partnerships including Cherizawa, Shehyee, GhostWrecker, and Z4PNU, handling briefing, onboarding, and performance tracking.
Experience: 2 - 5 years
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