Fractional Chief of Staff & Digital Operations Strategist | 20+ Yrs BPO, PM, and Full-Stack Business Systems
I run the operational nervous system for founder-led businesses so the founder doesn't have to. Twenty years across BPO, corporate training, and full-cycle freelance consulting taught me one thing over and over: every growing business hits a point where the founder is the bottleneck, and someone has to become the person who holds the whole machine together. That's the role I fill.
What that actually looks like day to day: I architect and maintain CRM systems (Zoho, SuiteDash), build marketing automation and funnels (Zapier, Zoho Flow, LeadPages, ThriveCart, WordPress, Kadence), manage e-commerce and storefront operations, handle PCI compliance and SAQ tracking, set up DNS/DKIM/SPF, build internal tools in AppSheet and
My process is consistent across every client: I diagnose the real problem before proposing anything, I work inside your existing tools before recommending new ones, I document as I build (not after), and I hand off systems your team can actually run without me. If ongoing support makes sense once the build is done, I offer tiered retainer options rather than assuming you're locked in.
Current work: Fractional Chief of Staff for a legal-adjacent consulting firm (Best Foot Forward Consulting / The Custody Blueprint), plus concurrent project management contracts. Available for additional fractional Chief of Staff, Digital Operations, or Systems Strategist engagements — long-term retainer preferred, project-based considered.
Based in Davao City, Philippines. Fluent in English and Filipino/Bisaya. Comfortable across US/UK time zones. 12-year uninterrupted freelance track record on Upwork alongside BPO and corporate experience with AT&T, Microsoft XBOX, San Miguel Corporation, TELUS International, and Harte Hanks.
Experience: 2 - 5 years
Experience: 10+ years
Experience: 10+ years
Experience: 10+ years
Experience: 10+ years
Experience: 10+ years
Experience: 10+ years
Experience: 2 - 5 years
Experience: 10+ years
Experience: 2 - 5 years
Experience: 5 - 10 years
Experience: 10+ years
Experience: 2 - 5 years
Experience: 10+ years
Experience: 2 - 5 years
“There are just so many skills that the Filipino market has that they bring to the table. It's been amazing.”
Samori Coles
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